SPA Use Case: Organic Search Results

Benefit

This use case guides a user through understanding the impact of schema markup strategy and activities on organic search results. 

Scenario

You have recently added schema markup to your website and want to measure the impact of these activities on your organic traffic. You'll be able to see how metrics have changed with the addition of new schema markup or updates to existing schema markup provided you have access to dates for comparison.

Prerequisite 

• Date of addition or modification of schema markup is known.

Steps

Step 1: Go to the Business Review Tab of the Aggregate dashboard.

Step 2 : Select dates for the Previous and Current time periods. 

Step 3: In the Comprehensive Analysis section, see the Total Clicks Performance and Total Impressions Performance for all pages.

Step 4: Provided markup is deploying from the Schema App Highlighter, the Page Categories Analysis shows the performance of individual Highlighter Templates for the same time periods.

 

For questions, please contact support at [email protected].