Insights and Anomalies in SPA

This article describes the Insights and Anomalies feature in Schema Performance Analytics.

Introduction to Insights and Anomalies

Schema Performance Analytics' Insights feature uses machine learning to identify anomalies in your website's clicks and impressions data based on historical trends.

The Insight blocks summarize the most recent anomalies based on

• Metric (clicks and impressions)
• Feature (rich result)

Anomaly detection will run every week to assess whether new anomalies have been identified based on your historical data.

In the future, this summary will link to a report where anomalies can be further explored.

How to Access Insights

1. Within Performance Analytics, go to the Page-Level Reports, and navigate to the All URLs Performance tab. You'll see two Insight segments. 
    
2. The Insight segment on the left provides a summary for the most recent anomaly in clicks.
   The Insight segment on the right provides a summary for the most recent anomaly in impressions.