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Recommended implementation

Since the websites we manage are on Wordpress and we also using Google Tag Manager I have the option of using either method of implementation. My question is, is there one that is recommended over the other and why?


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Through WP plugin, you have the ability to assign schema types to your various post types  as well as enhanced options if you created custom post types.  I don't expect this would be as easy (or possible) through GTM implementation.

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